Helped with content creation, marketing strategy, and project management. Strengthened skills in directing photoshoots, editing content, and managing social platforms. Learned to balance creativity with structured planning.
During my internship at Popcorn, I played an integral role in various aspects of design, content creation, and client engagement. I contributed to key research, ideation, photoshoots, and collaborated with the team to ensure the creative direction aligned with Popcorn's objectives. My responsibilities included UI design, web development, community management, and supporting multiple client projects to enhance their digital presence.
During my time at Popcorn, I contributed to a comprehensive 70-page document that served as a guide for the design and development of the new Popcorn website.
This document was crafted to align with Popcorn’s brand guidelines and provide clear instructions for the design team. I organized and documented key information, including templates and implementation strategies, ensuring that the content was structured in a way that made it easy for the designers to use.
My role involved ensuring that all the guidelines were clearly communicated, enabling the design team to effectively build a website that reflects Popcorn’s identity and goals.
As part of my internship at Popcorn, I contributed to the creative direction and content creation for Popcorn’s social media channels. This included working on graphics, creating video content, and ensuring all assets were aligned with the brand’s visual identity.
I was responsible with helping design engaging posts, stories, and promotional material for Instagram, TikTok, and other platforms. I also worked on video editing for short-form content, ensuring that each video maintained high-quality production while adhering to Popcorn’s tone and messaging.
I contributed to research for Popcorn’s clients by gathering valuable insights that helped inform creative decisions. Additionally, I assisted in photoshoots, collaborating with the team to create content for various campaigns.
I played an active role in ideation sessions for clients like HARIBO, supporting research efforts and helping capture the necessary materials during photoshoots for client marketing. I also provided creative input throughout the process, helping to refine the direction of each project.
I assisted in community management for multiple clients, including Ho Yuen Cafe, Vancouver Bitcoin, HARIBO, and Sports Cards United. My role involved engaging with followers, responding to inquiries, and fostering positive interactions across social media platforms. I was responsible for ensuring timely, professional, and friendly responses to comments, questions, and messages.
For each client, I adapted the tone and style of communication to align with their brand voice, ensuring consistency and positive engagement.
Developed graphics for social media, photography and videography, print materials, and event assets. Designed print-ready materials such as banners, tablecloths, and posters for conventions.
Planned and wireframed the SCU website, ensuring a user-friendly layout. Completed the web development, built the site's structure and functionality.
Greco Digital
